Victoria
Modern Homes

Sophia Song came to me looking for a brand that would truly represent her unique approach in the Victoria Real Estate Industry. As she mentions here, it was important to build something feminine to stand out, something bold to be remembered and something strong to capture her work ethic. With the use of a poppy, we were able to incorporate her love for the area's natural botanicals and pay homage to her large target audience of folks relocating to Victoria, with the Canadian Armed Forces.

After finalizing her beautiful brand guide, Sophia and I seamlessly transitioned to crafting her website. The integration of the new brand standards holds paramount importance, ensuring her clients' engagement throughout their purchasing journey. With every cross-platform interaction, Victoria Modern Homes, now showcases professionalism, clarity, and brand unity.

https://victoriamodernhomes.ca/

“I found Beth on Tiktok and was immediately attracted to her ability to add a delicate touch to branding. At the time, I had just ended a relationship with a branding manager and was not ready to make any changes. Beth was sure to reach out to me but gave me the space to contact her when I was ready to launch a new brand. As a logical thinker, I did not have any ideas of how I wanted to represent my real estate business. I knew that I did not like my old branding and wanted a fresh and feminine representation for my business. Beth’s branding guide is visually appealing and inspires me to share my brand everywhere. Once we finished our mini brand guide, she saw my struggle to update my website and stepped in to help as well. I was most impressed with the systems Beth had in place to take her clients from concept to completion. It has only occurred to me now that I have never met Beth in person. We worked together virtually from Vancouver Island and Calgary. It wouldn’t have been possible without Beth’s organized back-end systems.”

— Sophia Song.